Course Coordinator:Puneet Vatsa (pvatsa@usc.edu.au) School:School of Business and Creative Industries
UniSC Sunshine CoastUniSC Moreton BayUniSC Adelaide |
Blended learning | Most of your course is on campus but you may be able to do some components of this course online. |
Online |
Online | You can do this course without coming onto campus, unless your program has specified a mandatory onsite requirement. |
Please go to usc.edu.au for up to date information on the
teaching sessions and campuses where this course is usually offered.
As professionals you make decisions on a daily basis. A ‘good’ decision is based upon credible information and research. This course will provide you with knowledge and skills in business research that will allow you to propose research projects which provide the support for evidenced based decision making, as well as evaluate the quality of research conducted by others. This course covers all stages of the research process from problem definition to analysing, reporting and interpreting results.
| Activity | Hours | Beginning Week | Frequency |
| Blended learning | |||
| Learning materials – Interactive online learning activities. | 2hrs | Week 1 | 6 times |
| Tutorial/Workshop 1 – Scheduled face to face workshops. | 3hrs | Week 1 | 6 times |
| Information session – Additional Information Sessions | 1hr | Week 1 | 2 times |
| Online | |||
| Learning materials – Interactive online learning activities. | 2hrs | Week 1 | 6 times |
| Tutorial/Workshop 1 – Scheduled online workshops (Recorded). | 3hrs | Week 1 | 6 times |
| Information session – Additional Information Sessions | 1hr | Week 1 | 2 times |
The Process of Good research
Crafting a Clear Problem
Primary Data
Secondary Data
Exploratory, Descriptive and Causal Research
Sampling
Qualitative and Quantitative Analysis
Trends in Research
700 Level (Specialised)
12 units
| Course Learning Outcomes On successful completion of this course, you should be able to... | Graduate Qualities Mapping Completing these tasks successfully will contribute to you becoming... | Professional Standard Mapping * Association to Advance Collegiate Schools of Business | |
| 1 | Demonstrate advanced communication skills in business research | Engaged |
PC1.1
|
| 2 | Critically evaluate the research of others |
Creative and critical thinker Empowered |
PC3
|
| 3 | Analyse and synthesise relevant research theories and frameworks to develop applied research proposals |
Creative and critical thinker Empowered |
PC3.1
|
| 4 | Applies knowledge of ethical frameworks, theories and concepts and responsibilities when proposing and evaluating research | Ethical |
PC4.1
|
| CODE | COMPETENCY |
| Association to Advance Collegiate Schools of Business | |
| PC1.1 | Written Communication |
| PC3 | Creative and Critical Thinking |
| PC3.1 | Problem Solving |
| PC4.1 | Social Responsibility and Sustainability |
Refer to the UniSC Glossary of terms for definitions of “pre-requisites, co-requisites and anti-requisites”.
Enrolled in any PGRD Program
Not applicable
MBA703 or EMB753
Not applicable
Standard Grading (GRD)
| High Distinction (HD), Distinction (DN), Credit (CR), Pass (PS), Fail (FL). |
Formative feedback will be provided using various methods in the first few weeks of semester.
| Delivery mode | Task No. | Assessment Product | Individual or Group | Weighting % | What is the duration / length? | When should I submit? | Where should I submit it? |
| All | 1 | Artefact - Professional, and Written Piece | Individual | 50% | 1000 words |
Week 4 | Online Submission |
| All | 2 | Artefact - Professional, and Written Piece | Individual | 50% | 1,500 words |
Week 7 | Online Submission |
| All - Assessment Task 1:Consultant Memo – Diagnostic Brief | |||||||||||||
| Goal: | Write a professional memo that defines a business problem, explains its context, poses a decision-focused question, and identifies the evidence needed to support informed action. |
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| Product: | Artefact - Professional, and Written Piece | ||||||||||||
| Format: | You are a consultant preparing a diagnostic memo for a prospective client. The client is seeking clarity on how to achieve a specific business objective. Your role is to help clarify what is at stake and what kind of evidence might be useful in guiding their decision. \Write a professional memo addressed to the executive team of an organisation you are familiar with (e.g., current or past employer, internship host, or professional network). In the memo, you must: 1. Identify the management problem • Clearly define a problem or opportunity facing the organisation. • Avoid vague or overly broad issues. • Note: You may not use job satisfaction as your topic. 2. Provide background and context • Briefly describe the organisation and relevant business environment. • Highlight any known constraints, uncertainties, or biases that may affect decision-making. • Reference any relevant data sources or gaps. 3. Frame the question • Present a clear question that would help explore the problem • Use reasoning (deductive, inductive, or transpositional) to explain how you shaped the question 4. Outline the evidence needed to answer the question • Provide 2–3 specific objectives that would help clarify the problem and inform decision-making. • These should be measurable, relevant, and aligned with the organisation’s strategic needs. Submit via Canvas in the designated assessment area. Word count must not exceed 1000 words |
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| Criteria: |
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| Generic Skills: | Communication, Problem solving, Information literacy |
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| All - Assessment Task 2:Analytical Reasoning Memo – From Question to Recommendation | |||||||||||||||||||||||||
| Goal: | To reason through how different analytical techniques could be used to explore business or policy questions, and to present recommendations based on the strengths, limitations, and uncertainties of those approaches. This task focuses on methods and decision-making under 5. |
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| Product: | Artefact - Professional, and Written Piece | ||||||||||||||||||||||||
| Format: | You may either build on the management question you framed in Assessment 1 or frame a new question. Write a method brief that explores how different techniques could be used to address the question. Instead, focus on reasoning through the following: 1. Technique Exploration • Consider how various methods could be applied to your question. • Explain which techniques are better suited than others and why. • Discuss whether a hybrid approach might be appropriate. 2. Identify gaps and limits • Identify what each technique could help uncover—and what it would likely leave unanswered. • Discuss assumptions, blind spots, and constraints that may affect interpretation. 3. Decision implications • Reflect on what kind of decision could be made based on the evidence each technique might produce. • Acknowledge uncertainty and bias, and explain how they affect confidence in the decision. 4. Recommendations • Present clear recommendations for how the organisation should proceed. • Justify your advice based on the strengths and limitations of the techniques discussed. • Include any caveats or conditions that should be considered. |
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| Criteria: |
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| Generic Skills: | Communication, Problem solving, Information literacy |
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A 12-unit course will have total of 150 learning hours which will include directed study hours (including online if required), self-directed learning and completion of assessable tasks. Student workload is calculated at 12.5 learning hours per one unit.
Please note: Course information, including specific information of recommended readings, learning activities, resources, weekly readings, etc. are available on the course Canvas site– Please log in as soon as possible.
Nil
Academic integrity is the ethical standard of university participation. It ensures that students graduate as a result of proving they are competent in their discipline. This is integral in maintaining the value of academic qualifications. Each industry has expectations and standards of the skills and knowledge within that discipline and these are reflected in assessment.
Academic integrity means that you do not engage in any activity that is considered to be academic fraud; including plagiarism, collusion or outsourcing any part of any assessment item to any other person. You are expected to be honest and ethical by completing all work yourself and indicating in your work which ideas and information were developed by you and which were taken from others. You cannot provide your assessment work to others. You are also expected to provide evidence of wide and critical reading, usually by using appropriate academic references.
In order to minimise incidents of academic fraud, this course may require that some of its assessment tasks, when submitted to Canvas, are electronically checked through Turnitin. This software allows for text comparisons to be made between your submitted assessment item and all other work to which Turnitin has access.
Eligibility for Supplementary Assessment
Your eligibility for supplementary assessment in a course is dependent of the following conditions applying:
(a) The final mark is in the percentage range 47% to 49.4%; and
(b) The course is graded using the Standard Grading scale
Late submissions may be penalised up to and including the following maximum percentage of the assessment task’s identified value, with weekdays and weekends included in the calculation of days late:
(a) One day: deduct 5%;
(b) Two days: deduct 10%;
(c) Three days: deduct 20%;
(d) Four days: deduct 40%;
(e) Five days: deduct 60%;
(f) Six days: deduct 80%;
(g) Seven days: A result of zero is awarded for the assessment task.The following penalties will apply for a late submission for an online examination:
Less than 15 minutes: No penalty
From 15 minutes to 30 minutes: 20% penalty
More than 30 minutes: 100% penalty
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