Course Coordinator:Andrew Lang (alang1@usc.edu.au) School:School of Science, Technology and Engineering
UniSC Sunshine CoastUniSC Adelaide |
Blended learning | Most of your course is on campus but you may be able to do some components of this course online. |
Online |
Online | You can do this course without coming onto campus, unless your program has specified a mandatory onsite requirement. |
Please go to unisc.edu.au for up to date information on the
teaching sessions and campuses where this course is usually offered.
Massive amounts of data are collected in almost every corner of the world, and they become the new strategic mechanisms for intelligent businesses. This course covers both foundational knowledge and more advanced practical skills about data processing and analysis. It explores the use of, and techniques used in, exploratory, descriptive, and predictive analytics. Combining technical and statistical skills, analytical thinking, and business acumen, it helps you to harness the power of data analytics.
| Activity | Hours | Beginning Week | Frequency |
| Blended learning | |||
| Learning materials – Asynchronous Learning material | 2hrs | Week 1 | 12 times |
| Tutorial/Workshop 1 – Synchronous on campus workshop | 2hrs | Week 1 | 12 times |
| Seminar – On campus seminar | 1hr | Week 1 | 2 times |
| Online | |||
| Learning materials – Asynchronous Learning material | 2hrs | Week 1 | 12 times |
| Tutorial/Workshop 1 – Synchronous Zoom workshop | 2hrs | Week 1 | 12 times |
| Seminar – Online seminar | 1hr | Week 1 | 2 times |
Introduction to data analytics and data science
Data quality issues and pre-processing
Exploratory data analysis and visualisation
Data relationships: association rules and clustering
Machine learning: linear regression, decision trees, deep learning, artificial neural networks
700 Level (Specialised)
12 units
| Course Learning Outcomes On successful completion of this course, you should be able to... | Graduate Qualities Completing these tasks successfully will contribute to you becoming... | |
| 1 | Demonstrate a specialised and integrated understanding of contemporary data science and business analytics theories and practices. |
Knowledgeable Empowered |
| 2 | Use data mining, machine learning and data analysis techniques to develop relevant and rigorous models to gain business insights. |
Knowledgeable Creative and critical thinker |
| 3 | Investigate, evaluate, and plan the lifecycle of data through an organisation. | Knowledgeable |
| 4 | Apply computer technology in the solution of business analytics problems. |
Creative and critical thinker Engaged |
Refer to the UniSC Glossary of terms for definitions of “pre-requisites, co-requisites and anti-requisites”.
ICT703
Not applicable
Not applicable
Not applicable
Not applicable
Standard Grading (GRD)
| High Distinction (HD), Distinction (DN), Credit (CR), Pass (PS), Fail (FL). |
Feedback will be provided for the formative exercises in the weekly computer workshops. This feedback will give students immediate feedback on their understanding and progress in the course.
| Delivery mode | Task No. | Assessment Product | Individual or Group | Weighting % | What is the duration / length? | When should I submit? | Where should I submit it? |
| All | 1 | Examination - not Centrally Scheduled | Individual | 10% | 1 hour |
Week 6 | Online Test (Quiz) |
| All | 2 | Artefact - Technical and Scientific, and Written Piece | Individual | 40% | 2,000 words |
Week 11 | Online Assignment Submission with plagiarism check |
| All | 3 | Examination - not Centrally Scheduled | Individual | 50% | 2 hours |
Exam Period | Online Test (Quiz) |
| All - Assessment Task 1:Data analytics test | |||||||
| Goal: | To learn about the concepts of machine learning using hands on tools. This task enables you to apply computer tools to solve business problems |
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| Product: | Examination - not Centrally Scheduled | ||||||
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| Format: | Individual online exam. Further details will be available on Canvas. |
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| All - Assessment Task 2:Research project | |||||||||||||
| Goal: | To undertake a data analytics approach to solve a set of business problems that require the use of appropriately selected data processing and mining approaches. |
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| Product: | Artefact - Technical and Scientific, and Written Piece | ||||||||||||
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| Format: | This is an individual assessment. The assessment will report the set of business problems, data required, and data mining tools selected to solve the selected problems. Further details will be available on Canvas. |
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| All - Assessment Task 3:Final Examination | |||||||
| Goal: | This assessment task will demonstrate your knowledge and application of all material covered in this course. |
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| Product: | Examination - not Centrally Scheduled | ||||||
| Authorship Statement: | |||||||
| Format: | A final examination will be held in the examination period. This is an individual assessment. |
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A 12-unit course will have total of 150 learning hours which will include directed study hours (including online if required), self-directed learning and completion of assessable tasks. Student workload is calculated at 12.5 learning hours per one unit.
Please note: Course information, including specific information of recommended readings, learning activities, resources, weekly readings, etc. are available on the course Canvas site– Please log in as soon as possible.
You need regular access to the resource(s) below. Many texts are available as ebooks through the Library at no additional cost.
| Required? | Author | Year | Title | Edition | Publisher |
| Required | Foster Provost,Tom Fawcett | 2013 | Data Science for Business | n/a | Oreilly & Associates Incorporated |
Not applicable
Academic integrity is the ethical standard of university participation. It ensures that students graduate as a result of proving they are competent in their discipline. This is integral in maintaining the value of academic qualifications. Each industry has expectations and standards of the skills and knowledge within that discipline and these are reflected in assessment.
Academic integrity means that you do not engage in any activity that is considered to be academic fraud; including plagiarism, collusion or outsourcing any part of any assessment item to any other person. You are expected to be honest and ethical by completing all work yourself and indicating in your work which ideas and information were developed by you and which were taken from others. You cannot provide your assessment work to others. You are also expected to provide evidence of wide and critical reading, usually by using appropriate academic references.
In order to minimise incidents of academic fraud, this course may require that some of its assessment tasks, when submitted to Canvas, are electronically checked through Turnitin. This software allows for text comparisons to be made between your submitted assessment item and all other work to which Turnitin has access.
Eligibility for Supplementary Assessment
Your eligibility for supplementary assessment in a course is dependent of the following conditions applying:
(a) The final mark is in the percentage range 47% to 49.4%; and
(b) The course is graded using the Standard Grading scale
Late submissions may be penalised up to and including the following maximum percentage of the assessment task’s identified value, with weekdays and weekends included in the calculation of days late:
(a) One day: deduct 5%;
(b) Two days: deduct 10%;
(c) Three days: deduct 20%;
(d) Four days: deduct 40%;
(e) Five days: deduct 60%;
(f) Six days: deduct 80%;
(g) Seven days: A result of zero is awarded for the assessment task.
The following penalties will apply for a late submission for an online examination:
Less than 15 minutes: No penalty
From 15 minutes to 30 minutes: 20% penalty
More than 30 minutes: 100% penalty
For more information on Academic Learning & Teaching categories including:
For more information, visit https://www.usc.edu.au/explore/policies-and-procedures#academic-learning-and-teaching
UniSC is committed to excellence in teaching, research and engagement in an environment that is inclusive, inspiring, safe and respectful. The Student Charter sets out what students can expect from the University, and what in turn is expected of students, to achieve these outcomes.