Course Coordinator:Margarietha Scheepers (mscheepe@usc.edu.au) School:School of Business and Creative Industries
UniSC Sunshine Coast |
Blended learning | Most of your course is on campus but you may be able to do some components of this course online. |
Online |
Online | You can do this course without coming onto campus, unless your program has specified a mandatory onsite requirement. |
Please go to unisc.edu.au for up to date information on the
teaching sessions and campuses where this course is usually offered.
Managers and professionals need to understand the factors contributing to the diverse and complex international business environment because all companies, domestic, international or multi-national, are influenced by the forces of globalisation, sustainability and digitalisation. This course teaches you how to evaluate competitive issues that affect firms competing internationally as they expand offshore or face non-domestic competitors in their domestic market. It addresses the influence of global competitive forces, sustainability and digitalisation and the resources needed to compete effectively in global markets.
| Activity | Hours | Beginning Week | Frequency |
| Blended learning | |||
| Learning materials – Interactive online learning activities. | 2hrs | Week 1 | 6 times |
| Tutorial/Workshop 1 – Scheduled face to face workshops. | 3hrs | Week 1 | 6 times |
| Information session – Additional Information Sessions | 1hr | Week 1 | 2 times |
| Online | |||
| Learning materials – Interactive online learning activities. | 2hrs | Week 1 | 6 times |
| Tutorial/Workshop 1 – Scheduled online workshops (Recorded). | 3hrs | Week 1 | 6 times |
| Information session – Additional Information Sessions (Recorded). | 1hr | Week 1 | 2 times |
Globalisation of competition, country based factors and emerging markets, country attractiveness and entry strategies, designing a global strategy, global strategic alliances and mergers and acquisitions, sustainable development, ethics and corruption, global marketing, global operations, global human resource management and global financial management.
700 Level (Specialised)
12 units
| Course Learning Outcomes On successful completion of this course, you should be able to... | Graduate Qualities Mapping Completing these tasks successfully will contribute to you becoming... | Professional Standard Mapping * Association to Advance Collegiate Schools of Business | |
| 1 | Identify strategies for competing internationally adopted by international business which includes sustainable and digital perspectives, drawing on relevant sources of information. |
Knowledgeable Sustainability-focussed Applying technologies |
PC1.1
|
| 2 | Analyse international strategies of international businesses, which includes sustainable and digital perspectives, drawing on current theories and concepts in the field. |
Creative and critical thinker Engaged Sustainability-focussed Applying technologies |
PC1.1
|
| 3 | Evaluate opportunities for competing internationally, drawing on current theories and concepts in the field. |
Creative and critical thinker Empowered |
PC1.1
|
| 4 | Apply advanced written and oral communication techniques in a professional business setting. |
Knowledgeable Empowered |
PC1.1
|
| CODE | COMPETENCY |
| Association to Advance Collegiate Schools of Business | |
| PC1.1 | Written Communication |
Refer to the UniSC Glossary of terms for definitions of “pre-requisites, co-requisites and anti-requisites”.
Enrolled in any PGRD Program
Not applicable
Not applicable
Not applicable
Not applicable
Standard Grading (GRD)
| High Distinction (HD), Distinction (DN), Credit (CR), Pass (PS), Fail (FL). |
Formative feedback will be provided each week using multiple methods relating to weekly topics.
| Delivery mode | Task No. | Assessment Product | Individual or Group | Weighting % | What is the duration / length? | When should I submit? | Where should I submit it? |
| All | 1 | Report | Individual and Group | 50% | 3000 word group business report 500 word individual reflection of team and group working |
Week 4 | Online Assignment Submission with plagiarism check |
| All | 2 | Oral and Written Piece | Individual | 50% | 20 slides (15 minutes video presentation) |
Week 7 | Online Assignment Submission with plagiarism check |
| All - Assessment Task 1:Country Profile and Attractiveness Report | |||||||
| Goal: | This task provides an opportunity for students to identify country based and industry factors, collect information on it, and to analyse this information to make a determination as to whether a country is suitable for market entry. |
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| Product: | Report | ||||||
| Authorship Statement: | |||||||
| Format: | This task should be prepared as a business report of 3000 words. This part of the task is to be completed as a group of 3. Students will also be required to provide a 500 word individual reflection of their team and group working. Additional information regarding assessment structure and formatting will be provided on the course learning site. This task is being used for measuring assurance of learning towards Association to Advance Collegiate Schools of Business (AACSB) accreditation. The following Program Learning Objective will be assessed: Program Learning Objective 1.1 - Demonstrate effective written communication skills in a business context and Objective 1.2 Demonstrate effective collaboration skills in a business context |
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| Criteria: |
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| Generic Skills: | Communication, Collaboration, Problem solving, Applying technologies |
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| All - Assessment Task 2:Market Entry Strategy Presentation | ||||||||||||||||
| Goal: | You will identify and analyse the entry strategy of one firm. |
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| Product: | Oral and Written Piece | |||||||||||||||
| Authorship Statement: | ||||||||||||||||
| Format: | The assignment should be submitted as a slide deck of 20 slides (maximum). You can either narrate the slideshow in PPT, or record your presentation using Zoom, Canva or any other software program. You should prepare this assignment individually. Select relevant frameworks of analysis to demonstrate your knowledge of a firm's entry strategy. You should include digital and sustainable perspectives in your entry strategy. Additional information regarding assessment structure and formatting will be provided on the course learning site. |
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| Criteria: |
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| Generic Skills: | Communication, Problem solving, Organisation, Applying technologies, Information literacy |
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A 12-unit course will have total of 150 learning hours which will include directed study hours (including online if required), self-directed learning and completion of assessable tasks. Student workload is calculated at 12.5 learning hours per one unit.
Please note: Course information, including specific information of recommended readings, learning activities, resources, weekly readings, etc. are available on the course Canvas site– Please log in as soon as possible.
You need regular access to the resource(s) below. Many texts are available as ebooks through the Library at no additional cost.
| Required? | Author | Year | Title | Edition | Publisher |
| Required | Philippe Lasserre,Felipe Monteiro | 2023 | Global Strategic Management | 5th ed | Bloomsbury |
Not applicable
Academic integrity is the ethical standard of university participation. It ensures that students graduate as a result of proving they are competent in their discipline. This is integral in maintaining the value of academic qualifications. Each industry has expectations and standards of the skills and knowledge within that discipline and these are reflected in assessment.
Academic integrity means that you do not engage in any activity that is considered to be academic fraud; including plagiarism, collusion or outsourcing any part of any assessment item to any other person. You are expected to be honest and ethical by completing all work yourself and indicating in your work which ideas and information were developed by you and which were taken from others. You cannot provide your assessment work to others. You are also expected to provide evidence of wide and critical reading, usually by using appropriate academic references.
In order to minimise incidents of academic fraud, this course may require that some of its assessment tasks, when submitted to Canvas, are electronically checked through Turnitin. This software allows for text comparisons to be made between your submitted assessment item and all other work to which Turnitin has access.
Eligibility for Supplementary Assessment
Your eligibility for supplementary assessment in a course is dependent of the following conditions applying:
(a) The final mark is in the percentage range 47% to 49.4%; and
(b) The course is graded using the Standard Grading scale
Late submissions may be penalised up to and including the following maximum percentage of the assessment task’s identified value, with weekdays and weekends included in the calculation of days late:
(a) One day: deduct 5%;
(b) Two days: deduct 10%;
(c) Three days: deduct 20%;
(d) Four days: deduct 40%;
(e) Five days: deduct 60%;
(f) Six days: deduct 80%;
(g) Seven days: A result of zero is awarded for the assessment task.
The following penalties will apply for a late submission for an online examination:
Less than 15 minutes: No penalty
From 15 minutes to 30 minutes: 20% penalty
More than 30 minutes: 100% penalty
For more information on Academic Learning & Teaching categories including:
For more information, visit https://www.usc.edu.au/explore/policies-and-procedures#academic-learning-and-teaching
UniSC is committed to excellence in teaching, research and engagement in an environment that is inclusive, inspiring, safe and respectful. The Student Charter sets out what students can expect from the University, and what in turn is expected of students, to achieve these outcomes.