Course Outline

PUB700 Health Promotion Project

Course Coordinator:Kara Lilly ( School:School of Health and Behavioural Sciences

2022Semester 2


Online You can do this course without coming onto campus.

Please go to the USC website for up to date information on the
teaching sessions and campuses where this course is usually offered.

What is this course about?


In this course you will consolidate and apply health promotion skills and competencies that you have learned in previous courses. You will independently apply specialised health promotion competencies to critique a health promotion project plan and develop quality project outputs for various audiences. The course will further develop your skills in critical practice, expert judgement, ethical responsibility and employability in the discipline of health promotion.

How will this course be delivered?

Activity Hours Beginning Week Frequency
Online – 3 hours of structured asynchronous online learning activities and an optional 1-hour online Zoom drop in session 4hrs Week 1 13 times
Online – Optional individual consultations via Zoom throughout the semester. 1hr Throughout teaching period (refer to Format) 3 times

Course Topics

Synthesis of health promotion competencies

Project management

Employability skills

What level is this course?

700 Level (Specialised)

Demonstrating a specialised body of knowledge and set of skills for professional practice or further learning. Advanced application of knowledge and skills in unfamiliar contexts.

What is the unit value of this course?

24 units

How does this course contribute to my learning?

Course Learning Outcomes On successful completion of this course, you should be able to... Graduate Qualities Mapping Completing these tasks successfully will contribute to you becoming... Professional Standard Mapping * International Union for Health Promotion and Education
1 Apply expert and specialised health promotion and project management competencies to critique a health promotion project. Creative and critical thinker
A, B, A.1, B.1, A.2, B.2, A.3, B.3, A.4, B.4, A.5, B.5, A.6, B.6, A.7, B.7, A.8, B.8, A.9, B.9, A.10, B.10, A.11, 1, 1.1, 1.2, 1.3, 1.4, 1.5, 6, 6.1, 6.2, 6.3, 6.4, 6.5, 6.6, 6.7, 7, 7.1, 7.2, 7.3, 7.4, 7.5, 8, 8.1, 8.2, 8.3, 8.4, 8.5, 9, 9.1, 9.2, 9.3, 9.4, 9.5
2 Employ advanced health promotion skills to develop quality project outputs. Engaged
A, B, A.1, B.1, A.2, B.2, A.3, B.3, A.4, B.4, A.5, B.5, A.6, B.6, A.7, B.7, A.8, B.8, A.9, B.9, A.10, B.10, A.11, 1, 1.1, 1.2, 1.3, 1.4, 1.5, 2, 2.1, 2.2, 2.3, 2.4, 2.5, 3, 3.1, 3.2, 3.3, 3.4, 4, 4.1, 4.2, 4.3, 4.4, 5, 5.1, 5.2, 5.3, 5.4, 5.5, 5.6, 9, 9.1, 9.2, 9.3, 9.4, 9.5
3 Reflect critically on the application of professional skills relevant to employment in the discipline of health promotion. Ethical
A, B, A.1, B.1, A.2, B.2, A.3, B.3, A.4, B.4, A.5, B.5, A.6, B.6, A.7, B.7, A.8, B.8, A.9, B.9, A.10, B.10, A.11, 1, 1.1, 1.2, 1.3, 1.4, 1.5, 2, 2.1, 2.2, 2.3, 2.4, 2.5, 3, 3.1, 3.2, 3.3, 3.4, 4, 4.1, 4.2, 4.3, 4.4, 5, 5.1, 5.2, 5.3, 5.4, 5.5, 5.6, 6, 6.1, 6.2, 6.3, 6.4, 6.5, 6.6, 6.7, 7, 7.1, 7.2, 7.3, 7.4, 7.5, 8, 8.1, 8.2, 8.3, 8.4, 8.5, 9, 9.1, 9.2, 9.3, 9.4, 9.5

* Competencies by Professional Body

International Union for Health Promotion and Education
A Ethical Values Underpinning Health Promotion Core Competencies
B Knowledge Base Underpinning Health Promotion Core Competencies
A.1 Health as a human right, which is central to human development
B.1 The concepts, principles and ethical values of health promotion as defined by the Ottawa Charter for Health Promotion (WHO, 1986) and subsequent charters and declarations
A.2 Respect for the rights, dignity, confidentiality and worth of individuals and groups
B.2 The concepts of health equity, social justice and health as a human right as the basis for health promotion action
A.3 Respect for all aspects of diversity including gender, sexual orientation, age, religion, disability, ethnicity, race, and cultural beliefs
B.3 The determinants of health and their implications for health promotion action
A.4 Addressing health inequities, social injustice, and prioritising the needs of those experiencing poverty and social marginalisation
B.4 The impact of social and cultural diversity on health and health inequities and the Implications for health promotion action
A.5 Addressing the political, economic, social, cultural, environmental, behavioural and biological determinants of health and wellbeing
B.5 Health promotion models and approaches which support empowerment, participation, partnership and equity as the basis for health promotion action
A.6 Ensuring that health promotion action is beneficial and causes no harm
B.6 The current theories and evidence which underpin effective leadership, advocacy and partnership building and their implication for health promotion action
A.7 Being honest about what health promotion is, and what it can and cannot achieve
B.7 The current models and approaches of effective project and programme management (including needs assessment, planning, implementation and evaluation) and their application to health promotion action
A.8 Seeking the best available information and evidence needed to implement effective policies and programmes that influence health
B.8 The evidence base and research methods, including qualitative and quantitative methods, required to inform and evaluate health promotion action
A.9 The empowerment of individuals and groups to build autonomy and self respect as the basis for health promotion action
B.9 The communication processes and current information technology required for effective health promotion action
A.10 Sustainable development and sustainable health promotion action
B.10 The systems, policies and legislation which impact on health and their relevance for health promotion.
A.11 Being accountable for the quality of one's own practice and taking responsibility for maintaining and improving knowledge and skills
1 Enable Change
1.1 Work collaboratively across sectors to influence the development of public policies which impact positively on health and reduce health inequities
1.2 Use health promotion approaches which support empowerment, participation, partnership and equity to create environments and settings which promote health
1.3 Use community development approaches to strengthen community participation and ownership and build capacity for health promotion action
1.4 Facilitate the development of personal skills that will maintain and improve health
1.5 Work in collaboration with key stakeholders to reorient health and other services to promote health and reduce health inequities.
2 Advocate for Health
2.1 Use advocacy strategies and techniques which reflect health promotion principles
2.2 Engage with and influence key stakeholders to develop and sustain health promotion action
2.3 Raise awareness of and influence public opinion on health issues
2.4 Advocate across sectors for the development of policies, guidelines and procedures across all sectors which impact positively on health and reduce health inequities
2.5 Facilitate communities and groups to articulate their needs and advocate for the resources and capacities required for health promotion action.
3 Mediate through Partnership
3.1 Engage partners from different sectors to actively contribute to health promotion action
3.2 Facilitate effective partnership working which reflects health promotion values and principles
3.3 Build successful partnership through collaborative working, mediating between different sectoral interests
3.4 Facilitate the development and sustainability of coalitions and networks for health promotion action.
4 Communication
4.1 Use effective communication skills including written, verbal, non­verbal, and listening skills
4.2 Use information technology and other media to receive and disseminate health promotion information
4.3 Use culturally appropriate communication methods and techniques for specific groups and settings
4.4 Use interpersonal communication and groupwork skills to facilitate individuals, groups, communities and organisations to improve health and reduce health inequities.
5 Leadership
5.1 Work with stakeholders to agree a shared vision and strategic direction for health promotion action
5.2 Use leadership skills which facilitate empowerment and participation (including team work, negotiation, motivation, conflict resolution, decision-making, facilitation and problem solving)
5.3 Network with and motivate stakeholders in leading change to improve health and reduce inequities
5.4 Incorporate new knowledge to improve practice and respond to emerging challenges in health promotion
5.5 Contribute to mobilising and managing resources for health promotion action
5.6 Contribute to team and organisational learning to advance health promotion action
6 Assessment
6.1 Use participatory methods to engage stakeholders in the assessment process
6.2 Use a variety of assessment methods including quantitative and qualitative research methods
6.3 Collect, review and appraise relevant data, information and literature to inform health promotion action
6.4 Identify the determinants of health which impact on health promotion action
6.5 Identify the health needs, existing assets and resources relevant to health promotion action
6.6 Use culturally and ethically appropriate assessment approaches
6.7 Identify priorities for health promotion action in partnership with stakeholders, based on best available evidence and ethical values.
7 Planning
7.1 Mobilise, support and engage the participation of stakeholders in planning health promotion action
7.2 Use current models and systematic approaches for planning health promotion action
7.3 Develop a feasible action plan within resource constraints and with reference to existing needs and assets
7.4 Develop and communicate appropriate, realistic and measurable goals and objectives for health promotion action
7.5 Identify appropriate health promotion strategies to achieve agreed goals and objectives.
8 Implementation
8.1 Use ethical, empowering, culturally appropriate and participatory processes to implement health promotion action
8.2 Develop, pilot and use appropriate resources and materials
8.3 Manage the resources needed for effective implementation of planned action
8.4 Facilitate programme sustainability and stakeholder ownership of health promotion action through ongoing consultation and collaboration
8.5 Monitor the quality of the implementation process in relation to agreed goals and objectives for health promotion action.
9 Evaluation and Research
9.1 Identify and use appropriate health promotion evaluation tools and research methods
9.2 Integrate evaluation into the planning and implementation of all health promotion action
9.3 Use evaluation findings to refine and improve health promotion action
9.4 Use research and evidence-based strategies to inform practice
9.5 Contribute to the development and dissemination of health promotion evaluation and research processes

Am I eligible to enrol in this course?

Refer to the USC Glossary of terms for definitions of “pre-requisites, co-requisites and anti-requisites”.


PUB707 and PUB705 and PUB703 and PUB702 and enrolled in Program SC713


Not applicable


Not applicable

Specific assumed prior knowledge and skills (where applicable)

This course can only be undertaken in the final year of your degree. It is assumed that you have sound knowledge and understanding of the theoretical foundations of health promotion.

How am I going to be assessed?

Grading Scale

Standard Grading (GRD)

High Distinction (HD), Distinction (DN), Credit (CR), Pass (PS), Fail (FL).

Details of early feedback on progress

Formative feedback tasks, aligned specifically to assessment criteria in Task 1, will be integrated into applied learning materials in weeks 1-4.

Assessment tasks

Delivery mode Task No. Assessment Product Individual or Group Weighting % What is the duration / length? When should I submit? Where should I submit it?
All 1 Oral Individual or Group 25%
15 minutes
Week 5 Online Assignment Submission with plagiarism check
All 2 Portfolio Individual 30%
1500 words (approx)
Week 8 Online Assignment Submission with plagiarism check
All 3 Oral and Written Piece Individual 45%
12 minute presentation; fully referenced script provided (non-verbatim)
Week 13 Online Assignment Submission with plagiarism check and in class
All - Assessment Task 1:Health Promotion Project Critique
The goal of this task is to demonstrate your theoretical and technical competencies to critique a health promotion project plan in a given context.
Product: Oral
Online presentation
No. Learning Outcome assessed
Appraisal of health promotion models, theories and associated competencies
Appraisal of ethical and philisophical values and principles relevant to the discipline of health promotion
Appraisal of project management skills
Justification and accuracy of recommendations
Use of credible sources appropriate to the critique
All - Assessment Task 2:Project Portfolio
The goal of this task is to devise a suitable suite of quality project tools to mediate, advocate for and evaluate a health promotion project.
Product: Portfolio
Written portfolio, including:
Advocacy communication piece; 
Evaluation tool;
Steering group terms of reference.
No. Learning Outcome assessed
Accuracy of project tools for intended purpose
Appropriateness of design and technologies for intended audience
Quality of communication appropriate for intended audience
All - Assessment Task 3:Professional health promotion practice plan
The goal of this task is to reflect on future health promotion practice priorities and plan for future professional development to maintain currency in the field.
Product: Oral and Written Piece
Online presentation
No. Learning Outcome assessed
Comprehensiveness of the analysis and discussion of the health promotion priority topic
Extent of expert judgement to reflect on the development of relevant health promotion professional competencies
Extent of critical thinking and expert judgement to develop a future professional development plan
Quality of presentation and academic referencing
2 3

Directed study hours

A 12-unit course will have total of 150 learning hours which will include directed study hours (including online if required), self-directed learning and completion of assessable tasks. Directed study hours may vary by location. Student workload is calculated at 12.5 learning hours per one unit.

What resources do I need to undertake this course?

Please note: Course information, including specific information of recommended readings, learning activities, resources, weekly readings, etc. are available on the course Canvas site– Please log in as soon as possible.

Prescribed text(s) or course reader

There are no required/recommended resources for this course.

Specific requirements

Online students will be required to have a reliable Internet connection, a computer, a microphone headset and a webcam for Technology Enabled Learning and Teaching Activities.

How are risks managed in this course?

Health and safety risks for this course have been assessed as low. It is your responsibility to review course material, search online, discuss with lecturers and peers and understand the health and safety risks associated with your specific course of study and to familiarise yourself with the University’s general health and safety principles by reviewing the online induction training for students, and following the instructions of the University staff.

What administrative information is relevant to this course?

Assessment: Academic Integrity

Academic integrity is the ethical standard of university participation.  It ensures that students graduate as a result of proving they are competent in their discipline.  This is integral in maintaining the value of academic qualifications. Each industry has expectations and standards of the skills and knowledge within that discipline and these are reflected in assessment.

Academic integrity means that you do not engage in any activity that is considered to be academic fraud; including plagiarism, collusion or outsourcing any part of any assessment item to any other person.  You are expected to be honest and ethical by completing all work yourself and indicating in your work which ideas and information were developed by you and which were taken from others. You cannot provide your assessment work to others. You are also expected to provide evidence of wide and critical reading, usually by using appropriate academic references.

In order to minimise incidents of academic fraud, this course may require that some of its assessment tasks, when submitted to Canvas, are electronically checked through Turnitin.  This software allows for text comparisons to be made between your submitted assessment item and all other work to which Turnitin has access.

Assessment: Additional Requirements

Eligibility for Supplementary Assessment
Your eligibility for supplementary assessment in a course is dependent of the following conditions applying:
a.	The final mark is in the percentage range 47% to 49.4%
b.	The course is graded using the Standard Grading scale
c.	You have not failed an assessment task in the course due to academic misconduct.

Assessment: Submission penalties

Late submission of assessment tasks may be penalised at the following maximum rate: 
- 5% (of the assessment task's identified value) per day for the first two days from the date identified as the due date for the assessment task. 
- 10% (of the assessment task's identified value) for the third day - 20% (of the assessment task's identified value) for the fourth day and subsequent days up to and including seven days from the date identified as the due date for the assessment task. 
- A result of zero is awarded for an assessment task submitted after seven days from the date identified as the due date for the assessment task. Weekdays and weekends are included in the calculation of days late. To request an extension you must contact your course coordinator to negotiate an outcome.


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Study help

For help with course-specific advice, for example what information to include in your assessment, you should first contact your tutor, then your course coordinator, if needed.

If you require additional assistance, the Learning Advisers are trained professionals who are ready to help you develop a wide range of academic skills. Visit the Learning Advisers web page for more information, or contact Student Central for further assistance: +61 7 5430 2890 or

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For more information on Academic Learning & Teaching categories including:

  • Assessment: Courses and Coursework Programs
  • Review of Assessment and Final Grades
  • Supplementary Assessment
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  • Deferred Examinations
  • Student Academic Misconduct
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